To assist with content, Screen Media Films, another division of Screen Media Ventures, LLC, has created its own horror label: Screen Media Darkside. The label will focus on the development, production and worldwide acquisition of new genre films. The label was first announced at the Toronto Film Festival in September. Since then, it has completed a number of genre acquisitions featuring quality, innovative content, such as the home-invasion slasher film Home Sweet Home and the high-school-set creepy thriller The Expelled.
"We are excited to launch a branded line of horror titles in this still quite profitable genre," said Suzanne Blech, President of Screen Media Films. "The brand will focus on connecting with fans by releasing unique and quality genre films."